Have you bought a Baby Einstein DVD between June 5, 2004 and September 4, 2009
you may exchange it for one of the following:
- One (1) Baby Einstein Book of your choice
- One (1) Baby Einstein music CD of your choice
– Or –
- One (1) coupon for 25% off the purchase of one Little Einsteins™ product. Redeemable with promotion code only at DisneyStore.com.
or you may return it, and we will refund the current retail value of the DVD ($15.99). (limited to four (4) per household).
Why are you getting this refund? In 2006 The Campaign For A Commercial Free Childhood filed a complaint with the Federal Trade Commission which forced Disney to stop claiming that Baby Einstein videos were educational for infants, but the company made no move to compensate parents who purchased them. Now Disney has offered the refund. Go to this website:
Try this website to find out more about getting your refund.
**UPDATE** Quite a few of you have asked me what my thoughts on this subject are. Quite frankly I think the whole thing is crazy. It’s not up to a DVD to make my child an “Einstein”. It’s up to my husband and I to teach them as parents and hope that we do right by them. The whole situation has gotten out of hand, but hey a refund is a refund. If I hadn’t already sold all of ours I would be sending mine in. What’s your opinion?
***UPDATE #2*** Baby Einstein has responded to all the hype. To hear their story go to: http://www.babyeinstein.com/Refund/