The second day of Social Media Moms was the actual “conference”. So as Big Daddy and the kiddos where dreaming I got up and managed to wipe the pixie dust out of my eyes and head on over to yummy Citroco’s then we went into the beautifully decorated conference area. Disney set the scene and made us comfortable for a great day of being inspired. When people ask me my take away from Disney Social Media Moms the #1 thing is that I come away inspired. In a number of ways. Here’s some of the speakers that inspired me:
Matt Jacobson: Head of Marketing Development for Facebook
First, let me say I never did get a good pic of him, but I was really excited to get to hear from someone who actually works for facebook. After all I know I’m not the only one who has watch The Social Network like a million times. 3 things he said stuck with me:
- 92% of moms use FB to check what family and friends are doing
- 50% of moms on FB find out about brands and companies through their friends on FB
- He’s friends with Kanye West and is actually his “social media Buddha”
Now the first 2 I kinda knew about, but it was good to actually hear the statistics (even though 987.654.321% of statistics are made up per Chris Brogan) I mean I know how much time I spend on facebook and I see how much time my friends and family spend on facebook, but when you think of the power of facebook you kind of have an Oprah “ah-ha” moment. People are on facebook a LOT. On their phones, laptops, netbooks, desktops, etc. If you are a business or brand than your power to engage those moms just went up. As long as you do it right and there are so many people out there who know the “right” way I’m not even going there. Try google for that answer. All in all it was very interesting and as far as the Kanye West shoutout. Well I’m friends with SANTA on twitter and I think that is a little cooler. 😉
Rene Syler: Author, Survivor, Former TV News Anchor, and now blogger at http://www.goodenoughmother.com/
How I missed out on this amazingly talented mother, blogger, author, and just overall great person confounds me. She told her story and was funny and SUPER inspiring. This woman has dealt with overcoming breast cancer, lost a great job, lost her hair and not only does she have the best sense of who she is, but she inspires us all that we are “Good Enough” Check out her blog and even buy her book, You will not be disappointed. PLUS just to show the power of all of us bloggers while she was speaking we had the hashtag #renesyler trending!!! Oh, and she totally has my vote to be on Dancing With The Stars.
Chris Brogan: Blogger, Author, Speaker. http://www.chrisbrogan.com/
Then the man, the myth, the legend to all of us “Mom Bloggers” (ok maybe only to me) came out for his set. Now I heard his speak at Social Media Moms last year so I was already a big fan. He just “gets it”. Take for instance his CRAP anagram:
C – Connect Connect with your audience. Reach out to them in person or online. Be a connector by bringing other together (I loved this one because every single comment or email I get from my blogging adventures I treasure and try my hardest to reply to. Connecting other bloggers to brands, opps, press trips, or events just makes me feel better. If I can ever help you just use my Contact Me form)
R – Referrals Ask for and offer referrals. He also mentioned the book Referral Engine by John Jantz
A – Attention or Awareness Pay attention and be aware as well as bring attention to your audience.
P – Prescence Be Present. EVERYWHERE. (My take on this is to be down to earth. If you see someone at an event go say hi. If someone leaves you a comment, tweet, or msg on facebook REPLY!)
After a fast talker and a few Broadway songs we then had our break to reconnect with out families and get ready for the Dance Party at Hollywood Studios!
Now for a cute little story about how Disney helps form magical friendships. This adorable little vivacious red headed girl stopped ISabella and asked her if they could play together. So after twirling around and having fun they decided to sit with each other on the bus on the way to Hollywood Studios. Here is a snippet of the conversation “You should dance with my brother at the dance party.” Isabella goes “Nah. I don’t want to dance with a boy.” so cute miss replies “Why he’s cute?” Natalie you don’t ever have to worry that your son will be single! 🙂 Natalie Diaz blogs over at Twiniversity so make sure you stop by her blog and say hi! Now onto a few more pictures of the party!